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All Journal Berkala Perikanan Terubuk Komunikasi Fisika Indonesia SITEKIN: Jurnal Sains, Teknologi dan Industri ECSOFiM (Economic and Social of Fisheries and Marine Journal) Daya Saing : Jurnal Ilmu Manajemen Jurnal Akuntansi dan Ekonomika Juring (Journal for Research in Mathematics Learning) Jurnal Manajemen Pendidikan Penelitian Kualitatif IJEBA (International Journal of Economic, Business & Applications) Jurnal Cendekia : Jurnal Pendidikan Matematika ABDIMAS: Jurnal Pengabdian Masyarakat Al-Khwarizmi: Jurnal Pendidikan Matematika dan Ilmu Pengetahuan Alam Procuratio : Jurnal Ilmiah Manajemen Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis Instructional Development Journal Jurnal Pengabdian Masyarakat Multidisiplin Dinamika Lingkungan Indonesia Jurnal Economica: Media Komunikasi ISEI Riau Journal of Educational Sciences Innovative: Journal Of Social Science Research EcoNews

Zulkarnain Zulkarnain

Universitas Riau

Author-ID : 2496830

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Featured Product Strategies in Indragiri Hilir Regency Zulkarnain Zulkarnain; Sri Indarti; Rendra Wasnuri Wasnuri; Irfan Wirya Febriansyah
INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS Vol 4, No 2 (2019)
Publisher : Universitas Riau

Micro, Small and Medium Enterprises (UMKM) in the national and regional economy occupy a strategic position. This is because the 10 subdistricts have a very significant contribution in providing employment opportunities and employment, expanding business opportunities and equity, and are a source of income for most people. Thus, the development of UMKM is a necessity in the framework of improving the people's economy, acceleration and growth as well as improving the regional economy. UMKM cover almost all sectors/sub-sectors of the regional economy. In each sector/sub-sector of the economy includes commodities, products or types of businesses that are very diverse. In order to further enhance the effectiveness of coaching for the development of UMKM, it is necessary to focus on the commodity, product or type of business that is featured, so that the fostering and development program becomes more focused. Thus the Government can prioritize economic policies through the development of featured products in an area as an effort to create jobs and improve community welfare in order to reduce the number/level of poverty in the area. In the end, it is expected to increase local economic growth and be able to become a commodity that has export value

Development Strategies of Study Programs in University of Riau Zulkarnain Zulkarnain
INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS Vol 1, No 1 (2016)
Publisher : INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS

Implementation of ASEAN Economic Community (AEC) in December 2015 brings the impact and substantial changes to the management of higher education, especially Postgraduate Program of University of Riau. Even though the development of a postgraduate study program is a demand, but in practice must refer to the Law on Higher Education and the Regulation of the Minister concerned. The government with all of its authorities restructures the higher education system to avoid implementation of higher education institution that does not comply with applicable regulations. The most principle aspects in the development and management of studies program at the University of Riau are associated to (a) the development of educational infrastructures and facilities (b) home-base lecturers (c) curriculum, and (d) the achievement of accreditation. The competition appeared between public and private university has become an open competition, including with other universities abroad. Students can choose a study program based on qualifications and reputation earned by each institution without distinguishing public or private, domestic or foreign university. The open competition will bring a real impact on the university’s existence in the future. Policy of development and establishment of study program has to be done by comprehensive evaluation because reputation and competency of graduates are not enough with the educational process, but it should also establish cooperation with abroad institutions that can raise its rating and existence as a provider of qualified higher education. Therefore, various conditions relating to the educational process, quality, recognition of the business world and others should be a forward concern.

The Effect of Product Quality, Price, Promotion Towards Purchase Decision and Consumer Loyalty of Tiga Serangkai Books in Riau Province Bambang Arianto; Zulkarnain Zulkarnain; Samsir Samsir
INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS Vol 3, No 1 (2018)
Publisher : INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS

This research conducted at PT. Tiga Serangkai in Riau province. The goal is to know the direct effect of product quality, price, and promotion to purchasing decision and consumer loyalty. The population is 369 consumers. The sample was taken as many as 192 consumers. Variables used are product quality, price, promotion of purchasing decision and loyalty. Data were analyzed using SEM (Structural Equation Modeling) analysis which operated through AMOS 20 programs. The results showed that there is influence of product quality, price and promotion to purchasing decision and consumer loyalty. But there is no positive and significant influence between promotion variable to consumer loyalty. There is a positive and significant influence between the purchase decision variable on consumer loyalty, the better the consumer purchasing decision will increase consumer loyalty consumers.

The Influence of Corporate Image, Satisfaction of Trust and Loyalty of Plasma Farmer in Palm Oil Mill Sei Galuh PTPN V Riau Hotmatua Hotmatua; Zulkarnain Zulkarnain; Marnis Marnis
INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS Vol 3, No 1 (2018)
Publisher : INTERNATIONAL JOURNAL OF ECONOMICS, BUSINESS AND APPLICATIONS

This study was aimed to analyze the influence of corporate image and satisfaction to trust. To analyze the influence of corporate image and satisfaction to loyalty and influence of farmer's confidence to farmer loyalty at palm oil mill Sei Galuh.The population of this research is 4.000 farmers. The sample size that will be used is 364 people. Data used in this research are primary data and secondary data. Data collection methods used by the authors in this study are by using Questionnaire. Data analysis method used is descriptive and quantitative. Descriptive is used to provide an overview of the data. Quantitative, i.e. analysis by collecting, categorizing and tabulating data, using the WarpPLS approach. Data analysis using WarpPLS approach.WarpPLS is an alternative approach that shifts from a Covariant-based SEM approach to variance-based.The results of this study show the image of the company affects the trust. These results prove that the better the image of the company then the confidence of farmers to the company will increase. Satisfaction affects trust. This proves that the better the satisfaction of farmers, the farmer's confidence in the company will increase. Corporate image affects loyalty. These results prove that the better the image of the company the higher the loyalty of farmers to the company. Satisfaction affects loyalty. This proves that the better the satisfaction of farmers, the loyalty of farmers to the company will increase. And Trust affects the loyalty of farmers. These results prove that the higher the confidence of farmers to the company, the higher the level of loyalty of farmers to the company.

Co-Authors Ahmad Zakiamani Aisyah Nurul Rahmah Alvi Purwantie Alwie Anuar Rasyid Aris Rakhman Nugraha Atma Murni Awitdrus Awitdrus, Awitdrus Badrulaini Badrulaini Bambang Arianto Darwis Darwis Devia Sari Deviasari Deviasari Edi Kurniawan Ediyanus Herman Halim Edyanus Herman Halim Efni Noor Salam Eka Armas Pailis Ernawati Ernawati Fitri Yuliana Fitriana Fitriana Geovani Meiwanda Gimin Gimin Gushailen Putra Kamil H. B. Isyandi Hadriana Hadriana Hakim Luthfi Malasan Hasnah Faizah AR Helwin Yunus Hotmatua Hotmatua Irfan Wirya Febriansyah Isma Mulyani Iwantono Iwantono Jahrizal Jahrizal Janius Flantiono Juniyanto Sudarna Kartini, Kartini Khozin Mu'tamar Kusai Kusai Lamun Bathara Lilis Sulistyowati Maimunah, Maimunah Mardona Mardona Marnis Marnis Maryati Maryati Mia Riani Rahman Morri Manik Nahor Murani Hutapea Nesi Kurniati Nugrahani Trie Ryzzky Nur Melati Ochtavia Lutfi Raden Lestari Garnasih Rafidianto Wibisono Rahmadi Rahmadi Rahmat Hidayat Rendra Wasnuri Wasnuri Reni Suryanita Ricky Purnama Sanjaya Rinaldo Abdi Riski Islami Syaiful Samsir Samsir Satria Satria Sehatta Saragih Sella Natalia Sintha Syaputri Sri Endang Kornita Sri Indarti Sri Wardani Supriadi Putra Susda Heleni Suyanto Suyanto Syapsan Syapsan Tomi Ramadona Tri Sukirno Putro Trisla Warningsih Wijatmoko Rah Trisno Windayani Windayani Yanti Yanti Yusni Ikhwan Siregar Zulfan Saam Zulham Azhar

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Journal : IJEBA (International Journal of Economic, Business